Last week, here at The Women’s Organisation HQ, 54 St James Street, we held a Focus Group to talk about Lifestyle Entrepreneurship as part of the ACE Erasmus + Project, what it means to us, and how we have gone about working with this type of Entrepreneur and how we can think of new and innovative ways in the future to do so.

So you might be thinking, what is a Lifestyle Entrepreneur? Here is what we found out from one of our Focus Group participants, Carole Buckman, Business Gateway Manager at Liverpool Hope University…
‘A lifestyle entrepreneur tends to be based on the person’s hobbies, passion and skills; they may just like to make things to sell and may not be too concerned or knowledgeable about the finer points of business.’
Our Focus Group was made up of 10 individual from across the enterprise sector in Merseyside and these will go towards helping focus the project’s aims and outcomes!


And as with Focus Groups, we all got our thinking hats on, used big pieces of flip-chart paper and scribbled all of our ideas down! Here’s a few photos from our Focus Group, and keep your ears and eyes peeled for more updates as our Erasmus Plus ACE Project progresses!