Cupcakes are hugely popular and to satisfy the nation’s appetite lots of new businesses are baking, decorating and supplying them to local cafes and shops. Hey Little Cupcakes, Sarah’s business has been creating cupcakes and been part of this success for the last five years. 


Hey Little Cupcake can produce everything from simple celebration cakes right up to the most elaborate wedding cakes. At all stages from enquiry and design to delivery, they offer a personal and friendly service.

The Women’s Organisation provided business growth support to Sarah and working with an Adviser Sarah was given a sounding board and expert advice on how to prioritise her business growth needs. Working with Business Adviser; Ameena Ahmed, 

Sarah has created a three-year strategic business plan and has a clear plan to move forward and continue generating income, expand her staff team and purchase new equipment for the business. 

Excelerate Labs, our business growth programme for Manchester, is part funded by European Regional Development Fund and offers FREE business growth consultancy to businesses registered in Greater Manchester who are operating in a business to business sector and ready to grow.
Excelerate Labs expert Business Growth Advisers can support you with:

• Developing Growth Strategy

• Accessing Markets

• Building Strategic Sales & Marketing Plans

• Developing Effective Leadership

• Gaining Support with Financial Management, Procurement, Bids & Tenders

• Linking to Networks & Developing Strategic Partnerships

• Measuring & Understanding Corporate Social Responsibility

Or building your business in another way. 


If you are interested in receiving support contact our team via exceleratelabs@thewo.org.uk