Karen wishes she had started her business 20 years ago, but wonders, would KRN Events really be as good if she’d started it back then?
Karen Scott works as a Learning Support Assistant in a primary school as well as juggling her small events company based in Aigburth.
Feeling restless in her job in the school, with her two children now in their 20s, Karen decided she needed to make a change. She had made cakes for friends and family before and wanted to pursue something that would invite some creativity.
With an idea of setting up an events company, she set about conducting her own market research. She soon realised that her personable approach would be what made her events business stand out.
Karen said: “I was quite nervous to begin with as I’ve never done anything like this before. A couple of people had recommended The Women’s Organisation to me and to be honest I had never heard of it before.
“I am so glad that I sought advice from them as it gave me the confidence and encouragement that I needed to go forward.”
Karen knew that the best way to market her services would be through wedding fairs. At first, she felt nervous approaching venues and hotels with her enquiries, but it was worth the effort. Her first event was at The Crown Plaza Hotel in Speke last year.
She said: “It was such a challenge for me and I was so nervous. I had 4 bookings on that first night and the people were so friendly and loved what we had (which was a Magic Mirror and Candy Cart then).
“Since then we have done so many wedding fairs and I’ve been promoting these on social media. We have 20 weddings booked so far this year, which has allowed me to grow the business.”
|Karen with her family helping out at an event in Sefton Park’s Palm House|
Karen said: “I feel so much more confident. I wish I had done this 20 years ago, but I probably wouldn’t have done it as well as I am now. I love the freedom I have, to go in whichever direction I please to get the business going.
“I am so positive that this will be a huge success for me and my family as we work so well as a team and love what we have to sell!”
KRN Events cater for a wide array of occasions. As well as balloons, flowers and venue dressing, they can organise the hire of magic mirrors, photo booths, candy cart, starlight back drops and a 16’ sq LED dance floor. If you would like more information on KRN Events, visit their website here.